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Sales Academy

Take your startup to the next level with a successful B2B sales strategy.

Woman smiling at laptop with others, Sales Academy, Campus Seoul, Google for Startups

About the program

Sales Academy is a nine-week virtual training program that helps startups establish successful B2B sales strategies and take their businesses to the next level. We provide workshop-based sales skills and practical examples that can be used to secure new customers and establish partnerships. In addition, we offer 1:1 office hours with native-speaking English trainers to help startups improve their English presentation skills.

Key benefits

  • Industry insights and best practices

    We share industry insights and best practices from expert analysts and provide in-depth training and knowledge to help you build successful B2B sales strategies.

  • Sales academy program certificate

    Participants who have successfully completed all nine-week sessions will receive a Sales Academy Certificate of Completion (*Choose 1) after the program ends. Participants who completed all nine-week required sessions will receive a Completion, and participants who completed 1:1 Sales Simulation after completing all nine-week required sessions will receive a Mastery certificate.

  • 1:1 office hours

    We offer 1:1 office hours with native-speaking English trainers to help startups improve their English presentations and pitching skills.

Program curriculum

    • Customer-centricity and the THRIVE sales process
    • Preparing to win with THINK
    • Starting strong with HI!
    • Asking better questions with REQUEST
    • Presenting compelling solutions with ILLUMINATE
    • Handling objections with VALIDATE
    • Closing and creating traction with END
    • Expanding relationships and trust over time
    • Creating scale and consistency