[UK] Startup School: How to get your website found on Google search

Want to learn how to get your website found on Google search? This session will look at the fundamentals of organic search and how to start driving traffic from search engines. 

This session is all about getting to grips with search engine optimisation and will provide an excellent introduction to how Google search works. We’ll then look closely at how to plan and create content that your audience, and Google, will love and will boost your website visibility and reach.

1. Introduction to Google Search - Why is it important and how does it work? 
2. Developing content Google will love - What are your customers searching for and how do you create content to connect with them?
3. Measuring Performance - How do I know and how people are finding my content through Google?

Any startup founder who wants to drive more inbound traffic to their website.

The knowledge to plan and create Google friendly content that will help you to reach the customers you want to connect with.